The Fashion Digital Studio brings together expertise from a wide variety of disciplines: Fashion Design, Computer Science, Film & Television, Product Design & Engineering and Business Development.
Leading edge technology for innovative textile design.
Digital printing offers rapid results - an advantage which can be crucial in today’s fashion market, and which cannot be achieved with silkscreen or rotary screen printing. The Fashion Digital Studio’s investment in large format printers aims to be a valuable resource for both artists, and fashion and textile designers looking for colour impact and accuracy, detail and perfect registration.
Digital textile print can make possible the accurate reproduction of a wider range of imagery without the need for colour separation, from photographic effects to the exact rendition of historical reproductions. It enables design and colour changes to be made spontaneously, and for subtle and complex details to be printed with greater ease than conventional printing methods.
The Fashion Digital Studio offers a bureau service that makes state of the art equipment available to all designers including those that work with textiles, fashion, theatre, and costume, interiors and home furnishings.
Equipped with Mimaki Tx2 large format printers we can print on to a range of fabrics we offer at the Bureau - cotton, silk, linen, jersey, wool and viscose. All fabrics go through a pre-treatment process for inkjet, then are steamed and washed to fix the dyes. Please see terms and conditions for lead times.
Artwork can be provided on CD, memory stick or emailed. We accept both PC and Mac formats. See ‘How to supply artwork’ below. Expert technicians are on hand to oversee the print process and to provide expert advice. We are also able to offer a total design solution through our consultancy and design service.
At the Fashion Digital Studio we can calibrate monitors and printers for different ink sets and substrates to ensure highly accurate colour management. We can produce colour ways from pre-separated files and simply drag-and-drop new designs into existing colour ways. We can also recolour using a variety of simple and time saving methods. AVA Colour provides the highest quality of tonal overprinting and fall-on simulation and expert technical advice is on hand to support the process.
The GretagMacbeth Spectrolino, used with the SpectroScan, can be used to input colour from chips or swatches for accurate LAB colour data using an annular lens optical system to ensure consistent results from screen to inkjet print.
How to Supply Artwork
Artwork should be saved in JPEG format at a maximum of 200 DPI. The artwork should be saved either at the size of the final print or as a repeat tile. Repeating files require repeating motif only.
The maximum print width depends on the type of fabric chosen which for silks is normally 135cm and for cottons 138cm. There is no restriction in length of fabric. When working with Photoshop files please flatten the image and save a copy as a JPEG.
Concept development & design services.
Digital technology innovation.
Production and manufacturing consultancy.
Digital manufacturing expertise.
Prototyping and sampling in 2D & 3D.
Demonstration, evaluation and certification.
Digital textile printing.
3D scanning solutions for every application.
Customisation & personalisation.
Augmented Reality and virtual try-on.
Wearable electronics and communications.
Online retail solutions.
Location installation & event production.
Commercial business development.
Web based platforms & services.
Tailored software tools, both prototype and release.
Mobile application development.
Digital design tools specified for unique applications.
Avatar creation and rigging.
Virtual environments and generative systems.
Realtime cloth modelling.
Computer vision and intelligent systems.
3D design & visualisation
Animation and compositing
UI and UX design